StoreFront Customization—Managing Storefronts

Overview of Storefront Management & Customization

A storefront is your MarketDirect StoreFront Web site where visitors land when they visit the Web address to your site (e.g., from a Web search engine or advertising piece). Just as your business might have a “brick-and-mortar” location (physical storefront) where customers come to browse through and order products and services, your business has a digital (or online) storefront that is your Web presence, your virtual place of business that serves many important functions, such as:

        The storefront is the medium for providing site visitors with marketing and information communication about your product and service offerings: What does your company do? What products and services do you offer? Just as a physical storefront delivers sales and marketing pitches with signs and banners advertising special offers), your online storefront can have promotional banners to alert buyers to featured products and special offers.  

        The storefront contains your product catalog that buyers can browse through and order the products and services you offer: The storefront is a place where buyers can shop and order products with a virtual shopping cart and e-commerce payment options.

        The storefront is a place where buyers can manage their purchases (e.g., print and product orders) and place reorders conveniently, which helps ensure repeat business and customer loyalty.

What would you like to do?

Read an introduction to storefront management

Manage Storefronts

Add a storefront

Edit a storefront

Duplicate a storefront

Lock and unlock storefronts

Set a storefront as the default

Delete a storefront

Disable a storefront

View the companies associated with a storefront

Associate and disassociate companies with a storefront

SmartStores Storefront Maintenance

Compare and Merge Changes

Test Company Branded Sites in MarketDirect StoreFront

Customize the PrintMessenger print driver

See Also

        SmartStores - Building and Customizing

        SmartStores 2.0 - Building and Customizing

        Windows PrintMessenger Install

        Mac PrintMessenger Install

        Multiple URL Configuration